Transportation Business Plan Sample


Transportation is a business that does not need any real skill before it can be set up by an individual.

Unlike some other businesses that require a high level of skill before they can be successfully set up, with a transport business, skill is replaced by experience. This means that there are three major requirements for setting up this business.

They are experience, capital, and business plan.

We believe that if you are setting up this business, you already have the required capital as well as experience and all you need is the right business plan. Well, this article is a transportation business plan sample.

This business plan sample can be relied upon to help you come up with the right business plan even when starting a fuel or truck transport business.

Other Transport Based Business Plans:

Here is a sample business plan for starting a cargo van or passenger transport business.

Business Name: Dani Brown Transportation Company

  • Executive Summary
  • Our Products and Services
  • Vision Statement
  • Mission Statement
  • Business Structure
  • Market Analysis
  • Sales and Marketing Strategy
  • Financial Plan
  • Competitive Advantage
  • Conclusion

Executive Summary

Dani Brown Transportation Company is a registered and licensed transportation company that will be located in Brooklyn, New York. This transport company is jointly owned by Daniel Pascal and Teddy Brown, Two big-time businessmen with over 30 years of experience among them in the transportation business.

Dani Brown Transportation Company will be set up with $200,000. This amount will be used to get a facility that will serve as an office as well as a car park. In addition to this, a very large chunk of the $200, 000 will be used in getting the vehicles that are needed to get this business started.

Products and Services

We will not deny the fact that the major reason why this business was set up is to make a profit. However, beyond that, there are other reasons why we have decided to set up this business. Chief among these reasons is the fact that we want to make top quality transportation options available to residents of Brooklyn, New York as well as potential clients that are residents in other cities in the United States.

In as much as we are looking to start on a fairly small note, we hope to expand very early. Some of the product that we will be offering to our potential at Dani Brown Transportation Company are;

  • Taxi services
  • Helicopter services
  • Airline services

Vision Statement

Our vision in the transportation industry is to establish a transport company that will be regarded as one of the best transport companies not just in New York but also in other parts of the United States and also parts of Canada. The

Mission Statement

Our mission is to set up a standard transportation company that will be known for constantly providing a high level of comfort as well as the luxury for our potential customers. We are also looking to franchise our transport company after being in operation for up to five years.

In addition to providing top quality services for our clients, we are also looking to establish a transportation company that is top-notch as well as very affordable.

Business Structure

The fact that no real skill is needed to set up this business is an indication of how competitive it is. To become a force to be reckoned with in this industry will not come easy and we are very aware.

As a result of this, to achieve all that we have set out to achieve as a company, we have devised to come up with a policy that will favor only those that are hardworking and also very willing to learn.

Market Analysis
Market Trend

There has been steady growth in the transportation industry over a long period. This is as a result of the fact that new categories are being added to the transport business regularly. Long gone are the days when transportation business involves only managing cars and buses. Nowadays, the transport business involves both cars, buses, planes, boats and even helicopters. This has therefore brought about unforeseen growth. In addition to the level of growth that has taken place in the transport industry, successfully running a transport business has become much more complex and difficult than it used to be.

Sales and Marketing Strategy

As a new transportation company, we will need to do a lot of work to make our name known by members of the public. We will also need to ensure that our potential customers trust us and also get willing to do business with us. To make all this happen rapidly we will be doing the following;

  • Printing handbills and making them available in public places
  • Have a strong internet presence
  • Offer discount prices to our first set of potential customers

Target Market

This business does not differ from others in that there must be a target market. We have taken out time to carry out our research and have come up with what we believe is the perfect target market.

Those in our target market are:

  • Students
  • Pregnant women and Nursing Mothers
  • Business Executives

Financial Goal
Source of Startup Capital

As it stands, we need $200,000 to set up our business. Of this amount, we have been able to raise $100,000. The other amount will be gotten from the bank.

Competitive Advantage

Our advantage over other firms is these; we are not ending at just owning cars and buses, we are into all forms of transportation. Also, we strategically positioned in a part of the city where we can be easily reached.


This is a business plan sample for a transportation business. This business will be located in Brooklyn, New York and is owned by Daniel Pascal and Teddy Brown.

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