Before starting an automobile detailing business, here are some things you will require. You will require solid investment capital, and thorough planning, among other things.

One thing to take note of in this business is that the business experiences difficulty in times of economic recession.

Do you seek to start up an automobile detailing business, and you need a business plan sample?

Without dwelling too much on the business overview of the automobile detailing business, let us delve right into the business plan sample proper.

Here is a sample business plan for starting an auto detailing company

BUSINESS NAME: Kingsway Automobile Detailing Company.

  • Executive Summary
  • Business Objectives
  • Mission Statement
  • Business Structure
  • Products and Services
  • Market Analysis
  • Sales and Marketing Strategy
  • Sales Forecast
  • Financial Plan
  • Conclusion


The Kingsway Automobile Detailing business is an Automobile Detailing business that has been registered with the relevant authorities. Mr. Wilson Wilfred and his family will be the owners of Kingsway Automobile Detailing Company. Mr. Wilson Wilfred has had more than 12 years of experience in the industry.

The total startup expenditure required to startup Kingsway Automobile Detailing Company in Quebec is a minimum of $400,000. The startup cost will be provided from the money generated from the sales of part of Mr. Wilson Wilfred’s inheritance, and the sales of his automobile repair business.


The business objectives of Kingsway Automobile Detailing Company are:

  • To be recognized as the leading automobile detailing company in Quebec, and the United States.
  • To have high annual returns in profits.
  • Expand the business after the first five years.


Our mission at Kingsway Automobile Detailing Company is simply to be recognized as a unique automobile detailing business that will become a standard for all other automobile detailing businesses in the United States. We want to make sure our customers are well satisfied with our services.


Kingsway Automobile Detailing Company, just like every other strong business out there, will be focused on establishing a very solid business structure to serve as a solid and rocky foundation upon which the business will grow successfully.

For us to be able to accomplish our vision and mission statements that have been set out above and deliver quality services to our customers, we will make sure to hire the right number of qualified employees to fill the various business positions.

We will make sure we hire employees that are competent, honest, and possess good social skills. Below are the positions to be occupied in no particular order:

  • Accountant / cashier.
  • Client Service executive.
  • Car Washers and Auto Detailers (8).
  • Marketing and Sales Executive.
  • Van / Truck Drivers


Kingsway Automobile Detailing Services Limited will be committed to providing quality customer services to their customers. Our services shall include the following:

  • Meticulous cleaning,
  • Meticulous restoration,
  • Meticulous finishing of automobiles, both the interior and the exterior of the automobiles, to produce a clean and thorough detail.


Market Trends

One major market trend in the Automobile detailing and car wash businesses is the fact that, as the economy of the country and the standard of living improve, there is an increase in consumers’ spending habits; thus leading to more purchases of cars by consumers.

The growth and increase in the purchases of cars are what fuels the growth of the automobile detailing and car wash business.

Another trend in the market is that there is a relationship between the number of cars in a particular region and the growth of the services of the automobile detailing business services. Hence, one could easily predict the market.

Our Target Market

Our target market includes the following groups:

  • Public sector, government ministries, and agencies.
  • Private sector.
  • Businessmen and women.
  • Corporate executives.
  • Car dealership shops.
  • Car and taxi rental companies.
  • Haulage and Transport companies.


Our business will be fuelled by the quality and excellent customer service we will offer to our customers.

First, we will start by sending introductory letters of our automobile detailing business to the relevant groups such as transport and haulage companies, households, private companies, etc in Quebec.

We will make use of word of mouth business marketing by encouraging our employees, friends, and family, and loyal customers to promote our business to others.

We will make use of fliers and business cards in advertising our business. We will ensure we drop them off at public places.

We will not forget to leverage on the internet and social media world such as Facebook, Twitter, Linked In, et al. We will also have a website that our customers can log onto.


The following is the sales forecast for Kingsway Automobile Detailing Company:

First Year                   $300,500
Second Year               $500,200
Third Year                  $750,200

Payment Options

We will accept payments from our customers through the following means:

  • Payment through cheques.
  • Payment through Point Of Sale (POS).
  • Payment with cash.


This automobile detailing business plan sample is for Kingsway Automobile Detailing Company, which will be owned by Mr. Wilson Wilfred and his family. This business plan will go a long way towards ensuring the company’s vision, goals, and milestones are accomplished at the set time.

Nevertheless, this business plan is subject to subsequent changes and amendments where and when necessary. This business plan will be reviewed periodically to ensure Kingsway Automobile Detailing Company is always in line with its objectives.


Do you know how to start a home-based car detailing business on the side? Cars are not only considered a luxury but a necessity that needs to be kept in good condition. This is the purpose of this document as we attempt to show you how to start a car detailing business from home.

It is a fact that people will want to keep their cars in top shape or the best conditions. This opens up a huge opportunity for persons willing to take advantage of them. Without further ado, let’s get to details.

Is a Car Detailing Business the Right Choice?

You need to provide a satisfactory answer to this question because such an answer will determine if you are well suited for the job or not. To provide an answer, you need to know how passionate you are about vehicle maintenance. A lot of car detailing businesses have failed because such entrepreneurs were driven by the wrong reasons.

How to Start a Home-Based Car Detailing Business

Car detailing has a lot to do with the appearance of automobiles. It is common knowledge that after a vehicle leaves the stands, it deteriorates with the accumulation of debris and dirt. Without the most basic maintenance, this could lead to damage.

If you find this work enjoyable, then you have a higher chance of success than one who does it for wrong reasons such as money, or the “only business option available.”

Whether you want to start a car detailing business from home or a rented space, you need to plan for this undertaking. This is where your business plan comes in handy. This document is crucial to the success of your car detailing business and shouldn’t be rushed.

If possible, you should seek the help of experts (business consultants and legal experts) when putting your plan together.

  • Startup Capital

This is an important aspect of starting a car detailing business. Without this, there is little you can achieve.

Thankfully, a car detailing business does not require so much startup capital. In fact, starting a car detailing business from home will cut down your overhead significantly. You need to have this properly figured out as it could mean the success or failure of your car detailing business.

One of the most common ways to raise capital for your home-based car detailing business is through savings. A lot of successful car detailing businesses today have raised their startup funding in similar ways.

  • Equipment Required

Car detailing depends on the availability of detailed equipment. Thankfully such equipment is quite affordable.

The equipment takes up the bulk of your startup costs. Some of the most basic equipment you should have include sponges and towels, car polishers and pad washers, vacuum cleaners for vehicles, water hoses, interior and exterior brushes, sealants and wax, leather cloths as well as professional cleaning products.

Other equipment includes pressure washers, a mobile water supply, a generator, buckets, and q tips among several others. These make your work much easier and more professional.

  • Having the Experience

Experience counts a great deal in your quest to set up a car detailing business.

Without experience, you will have little knowledge of how to use the tools listed above. You are also likely to carry out a shabby job. It is important to learn the skill and have the experience necessary. Learning the skill won’t take you years.

By visiting an existing car detailing business and also trying out learned skills, you will be able to learn faster.

  • Practice! Practice!! Practice!!!

Before opening your doors for business, you need to test your car detailing skills. There is no better way to do this than using your car for your test. You can also offer to provide free car detailing services to your friends and family members.

These will form the bulk of your first clients too. Practice gives you the confidence to accept jobs from clients.

  • Ensure your business is legally compliant

When operating a business, you want to ensure it is started on the right footing and free from all forms of backlash resulting from illegality. Hence, there are certain things to consider such as determining the form of legal entity your business will take.

Others include applicable tax registrations, obtaining permits and licensing, opening a business account as well as applying for insurance.

Other ways to ensure the viability of your business including marketing your business. This can be achieved through several ways that include using the power of social media as well as creating a website that informs the visitor about all they need to know about what you do.

  • Check your State’s Water Discharge Laws

Before you purchase your first car detailing business tools, it is important to check with your state’s water discharge laws. This is important as it helps you operate within the confines of the law.

  • Other Considerations

While you will want to grow your business, there should be limits especially those concerning car detailing fees. Your charges should be appropriately fixed. Also, you should try as much as possible to ensure that is not under-priced.

This keeps you profitable and allows your business to stay afloat.

It is also important that you purchase only high-quality equipment/tools and consumables. This will determine the quality of work done and will ensure that your clients see reasons to return the next time.

In addition to this, you should actively seek out new clientele. There are several places to look at. One of such is used car dealerships.

GUIDE: Cost Of Car Reupholster

We have focused on how to start a car detailing business from home. This is a business opportunity that is easy to set up yet profitable. The added advantage here is that you have cut down your overhead significantly by starting from your home.

By following the information provided, you will be well on your way to achieving your objective.

Leave a Reply

Your email address will not be published. Required fields are marked *