15 Lucrative Massage Business Ideas You Should Consider

In this article, we’ve provided several massage business ideas you can try out.

Are massage businesses profitable? Yes. The industry is huge with lots of opportunities for interested persons seeking to set up a thriving business.

Now, making an investment decision on a specific massage-related business to start will depend on the knowledge about such a field.

Success in this area will largely depend on how knowledgeable you are about the business.

In other words, some training or expertise as well as considerable experience is needed to succeed.

So, what are these massage business opportunities?

Profitable Massage Business Ideas to Explore

As a massage therapist, there are lots of business ideas to explore.

The massage itself is a broad field that involves a wide variety of massage techniques. These techniques range from compress therapy, Onsen massage, corporate massage, and the list goes on and on.

Each of these areas can be explored to start your own massage business. Due to their importance, let’s briefly discuss each of these in the following order; Antenatal massage, Neonatal Massage, Shiatsu Massage, Manicure & Pedicure as well as Sports Massage.

Others are Deep Tissue massage, Honeymoon Spa, Corporate massage, Massage Training School, Thai massage, Party Massage, Hot Stone massage, Compress Therapy, and Onsen massage to name a few.

You can decide to specialize in one or more of these massage techniques.

Whatever the case may be, having a ready market and being able to craft your marketing message is essential to making such a business idea a success.

Requirements for Setting Up

As a massage therapist seeking to start a business, you’ll automatically have more complex roles than the usual massage therapy functions. In other words, you’ll be more involved as you’re now trying to set up a business. This involves performing administrative roles alongside therapy sessions.

For this to be possible, certain things must be put in place. They include calculating your expenses, preparing a budget, getting the right equipment and supplies, as well as obtaining a license and liability insurance.

Others include setting up a relaxation space for therapy sessions and advertising to your target clients. All of these fall under your plan of operations. You’ll need to thorough with the planning process. Anything less than that may end up affecting the business.

Types Of Massage Businesses To Invest In

  • Antenatal Massage

As a massage therapist specializing in antenatal care, you may want to take a step further by starting or launching your own antenatal massage business.

Here, your target clients will mainly consist of pregnant women in need of a massage to relieve pregnancy-related stress and pains.

  • Neonatal Massage

This type of massage is targeted at newly born babies as well as their mothers to help promote their well-being. Neonatal massage offers a great opportunity for persons seeking to start a thriving massage business. With the right skills and experience, launching a business in this direction shouldn’t pose many difficulties.

  • Shiatsu Massage

If you’re thinking of a lucrative massage niche to start a business in, then Shiatsu massage should be among the top contenders.

This has seen an increasing appeal among clients due to its many benefits including healing and wellness capabilities. There’s also a strong chance of attracting a decent return on investments

  • Manicure & Pedicure

Manicure & pedicure is another message-related business idea you may want to try out.

As part of the desire to pamper themselves, people or clients also pay to have their nails cared for and beautified. Starting a business in this line is also a wise move as long as you have the skills and experience.

  • Sports Massage

Have you ever considered launching a sports-themed massage business? This area is quite lucrative and has seen consistent growth over the years.

A growing number of sportsmen and women patronize such businesses to relieve bodily stress which ends up positively impacting their performance.

  • Deep Tissue Massage

If you have a considerable level of expertise in this area, you may want to start your own deep tissue massage business. There’s always a demand for such services. Also, an understanding of customer needs will greatly help in marketing your business idea.

  • Honeymoon Spa

Both newlywed couples and old ones need some break to bond.

One of the ways they do this is by booking massage sessions. You can target honeymoon locations or holiday resorts for such a service.

However, you’ll need an effective marketing campaign as well as infusing a great deal of innovation to effectively thrive among competitors.

  • Corporate Massage

As a massage therapist operating a corporate massage business, your target market will consist mainly of corporate organizations.

Establishing your business operations will require a lot of work and networking. This massage business idea can be highly rewarding when done right.

  • Massage Training School

Have you ever thought about starting a massage training school?

There are lots of people interested in gaining critical massage skills and will readily patronize your business if they feel you have what it takes.

Establishing a training school requires a lot of work including going through the necessary accreditations and obtaining all permits and registrations.

  • Thai Massage

As a Thai massage specialist, the potentials are enormous. You can decide to offer this as a single service or in addition to multiple types of massage services. The most important thing is to serve customers satisfactorily and also create awareness about your massage operations.

  • Party Massage

Party massage therapists provide their services mainly in specific events such as parties, bridal showers, birthday parties as well as baby showers. Lots of networking is necessary to maintain a steady demand from clients.

This massage business idea does not require having or renting an office space because it involves moving from one client or event to the other.

  • Hot Stone Massage

You can launch a thriving business by starting a hot stone massage as long as there is appreciable demand.

Being able to identify your target market and sending out the right message in your marketing campaign goes a long way in helping your massage business idea gain traction.

  • Compress Therapy

Compress therapy is yet another massage business idea you should consider if you have the skills and experience.

Like most massage-related business ideas, it specializes in helping to relieve stress as well as the improvement of general well-being and health.

You’ll need to find out if there’s a demand for this service and how much competition there is.

Strategic planning goes a long way in helping you turn this idea into a cash cow.

  • Onsen Massage

This Japanese-themed massage therapy has witnessed a steady rise in interest in the West. More people are finding it increasingly attractive, hence are ever willing to patronize massage businesses offering such.

This is an opportunity to also launch a thriving beauty business in this area.


We have mentioned some of the many massage therapy business ideas you should consider trying out. How you go about these ideas is entirely up to you. You can decide to start by adding more than one idea or choose a single path to follow. It all depends on what works best for you.

You may also look through these name suggestions for a massage business.

However, one thing that is crucial and applies to all. This has to do with expertise and experience. These two are critical and will go a long way in helping you succeed.

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