Sample Pressure Washing Service Business Plan


Find out how you can earn a good amount of income running a pressure washing business by reading this post. A pressure washing business can be a profitable business, mostly if you learn how to build a solid business foundation and take the following tips that will be shared in this post.

Yes, it involves a lot of work to start a pressure washing business, but it is one of the most lucrative service business known. The business can be started by anyone with very little capital because the overhead is low compared to most other businesses.

The profit margin of a pressure washing business is superb. Your target customers are restaurants, homes, commercial buildings like business offices, stores, etc.

Need to write a plan for your venture? Download a FREE Business Plan PDF Sample to develop a template for your own startup.

It must be stated for the record that Pressure Washing requires you possess the skill set required to safely and effectively clean a variety of floors and surfaces, without any incidents/accidents.  The other important aspects of the business which you should pay careful attention to include:

a. Is Pressure Washing in alignment with your passions, goals, and objectives?
b. Can a Pressure Washing business make you a profit?
c. What steps can you take to compensate for unforeseen loss and damage that may arise from a pressure washing session?
d. Are the equipment and machinery you need for the venture available? Do you need to be trained in their use?
e. What target markets will you look to service?

A sincere appraisal of the following questions will give you the platform to successfully start and run a Pressure Washing business.

How do you start a pressure washing company? As with starting any kind of business, certain structural templates can guide you in setting up a Pressure Washing business.

They include the following action steps:

Step 1: Do the Groundwork

Upon deciding to start a pressure washing business, you must first do some groundwork so you can lay a solid foundation for your business.

What is the groundwork?

  • Conducting market research
  • Finding of license and permits
  • Surveying regions and potential customers
  • Financial modalities

Experts will even advise you to take a job in pressure washing with an established firm to get a first-hand experience.

Step 2: Get the Equipment

The next step is to get the equipment that will be needed to carry out the work. The equipment is not much and expensive. Yes, you can start by renting equipment but it is better to buy your own as every equipment you use is an asset to your business. What you will be needing for the business includes;

  • Pressure washer
  • A van or truck
  • Good quality water hoses
  • Turbo nozzle
  • Chemical and surface cleaners
  • Work shirts or uniform

Know your budget and decide on the best quality items to get for your pressure washing business.

Step 3: Learn the Skill

This is very important and that was why I said above that you should go to work in a pressure washing firm before establishing your own. You will need to learn how to operate the pressure washer itself. You will need some skill to be able to effectively and safely clean different surfaces.

Pressure washing is not just about buying the equipment and just spraying water everywhere you see dirt on your client’s place. There are things you will need to learn to succeed in the pressure washing business. The best way to learn the skill is by working in a pressure washing firm even if it takes a year to learn all that you will need. If you can’t go that route, you can choose to undergo a certificate course on pressure washing at any trade school.

Aside from the skill, you will learn from working with a pressure washing company, you will still end up learning other things like their marketing strategies, how much they charge and so much more.

Step 4: Create a Business Plan

The main reason for writing a business plan is that it saves you from wasting money and time on unnecessary things that do not contribute to the business. A good business plan should have an executive summary, market analysis, projected income and expenses, equipment and cost, vision, mission, advertising, and marketing plans, etc.

Step 5: Get a Team

I know that a pressure washing business can be operated by one person. But, if you want to build a big company, you will need a hire people so you can use leverage and profit from it. You can’t be the one doing accounting, doing the main pressure washing job and still be the marketer.

With a team, you get to focus on managing the business and have more time to go market your services to get more clients. If you do everything yourself, there will be no time to go out to look for clients.

You would not welcome a situation where a client will have to wait for you for hours because you were busy attending to another customer’s work. This is a very bad experience for a startup like your business. To grow this kind of business, you will need a professional team to help you while you manage the business.

Step 6: Obtain License and Permits

In most states, it is compulsory to get a business license and permits before you can be allowed to operate any business. It is not difficult. All you need to do is apply for a local business permit and a contracting license at the county clerk’s office. You will also need to register your business for tax purposes.

Step 7: Marketing your Business

Don’t wait till you officially start your business before you start looking for customers. Your marketing starts even before you start the business. The best and economical way to market your business is through the printing of flyers, business cards, running Facebook ads and yellow pages.

You can also partner with painters in your area so they can refer you when any of their clients need the service of a pressure washer.

In conclusion, you can consider specializing in one customer area at inception. Then as your business grows, you can decide to expand your services to other niche markets. The thrust is to start small and then expand your coverage.

Also, you must come up with cost-effective means of marketing/advertising your pressure washing services to your target markets. Fliers, leaflets, word-of-mouth referrals, as well as social media marketing, are veritable mechanisms in this regard. The goal is to find which marketing mix works for your pressure washing company and to engage in those activities consistently.

I am sure with this post you should be able to start a pressure washing business.


Here is a sample business plan for starting a pressure cleaning business.

Are you interested in the pressure washing business? Pressure washing is the use of heavy machinery to do hand washing. This is done to remove loose paints, specks of dust, mud, and other hard dirt in hidden and not exposed parts of the material.

In this article, I present to you a simple power washing business plan sample. You can consult this if you’re interested in starting the pressure washing business.

BUSINESS NAME: Enstar cleaning service

  • Executive Summary
  • Our Product and Services
  • Vision Statement
  • Mission Statement
  • Business Structure
  • Market Analysis
  • Marketing Sales and Strategy
  • Financial Plan
  • Sales Forecast
  • Conclusion

Executive Summary

Enstar cleaning service is a service that is fully registered under the law and has fulfilled all procedures needed to start a business in Florida, United State of America. Our business will be doing all in its power to carry out its operation in the best way possible.

Justin Kingsley will be both the owner and CEO of Enstar cleaning service which will be located in Florida, United States of America. As of present from both his savings and sales of some of his properties, he has been able to amass a total of $200,000. He would need a further $200,000 which will be sourced from his bank as a loan to complete the $400,000 startup fund.

Our Product and Services

Enstar cleaning service is a business with its headquarter located in Florida, United State of America, and our services will be targeted at cleaning homes, cars, heavy trucks, Trains, Airplane amongst others.

Most of this cleaning can never be done via hands alone, but with our machine and the set of experienced staff, we are sure that offering the best service will never be a problem. At Enstar cleaning services, the services rendered would include:

  • Washing of trucks and cars.
  • The building, both interior, and exterior.
  • Airplane exterior.
  • Shopping center parking lots.
  • Manufacturing area with heavy machines.

Vision Statement

Our vision in the cleaning business is to be the best in offering a cleaning service for our clients. We are looking forward to making Enstar a household name as soon as possible.

Mission Statement

Enstar cleaning service mission in the business is to become a reputable and experienced cleaning business that will be indispensable. We are working to make our business the source of the best service worldwide and the most patronized one.

Business Structure

Enstar cleaning service structure will be made in a way that attending to our clients at any time will be made possible. Our work will need those who are strong and those that are ready to work. Our recruitment process will be opened for the following posts:

  • Manager (CEO and Owner)
  • Accountant(2)
  • Sales and marketing agent
  • Cleaners(10)
  • Customer service Personnel (2)
  • Drivers (3)
  • Security Men(2)

Market Analysis
Market Trend

In the pressure cleaning business, one factor that defines the success of any business is its efficiency. Successful ones in the business are those who use the best material for their clients.

Target Market

Below is some of our identified target market in the cleaning business:

  • Schools
  • Homes
  • Airport
  • Car owners
  • Motorcycle Owners
  • Heavy Duty Machine owners
  • Hotels
  • Industries

Sales and Marketing Strategy

Enstar cleaning service will be adopting several methods to makes sure almost everyone is informed about our business. We will be making use of experienced marketing and sales agent. We are expecting the first set of customers have received quality service from us to become motivated to inform others about our business.

Other methods to be adopted to secure contracts include:

  • Distribution of letter of introduction to different firms and country, we will also be given out fliers to these companies
  • We will be using the available news media platform to inform the world about our business. We will use the Television stations, Radio stations, Newspapers and magazines to achieve this.
  • We will also be using the internet to broadcast our business. We will be using the available social media platforms like a Facebook advertisement, Instagram, Twitter amongst others.
  • We will be using billboards and signposts which will be located in the business and busy area in the city.

Financial Plan
Source of Startup Capital

To become successful in the business, we at Enstar cleaning service are going to invest big in our business. At the moment, we have gathered a total of $200,000 from the saving of the owner, and we are looking forward to taking a loan of $200,000 from his bank to complete the startup fund amounting to $400,000.

Sales Forecast

Below is the sales forecast for the first three years of operation. The statistical figures are just an estimate received from the industry and they are reliable and correct, this is what we are also working towards.

First Fiscal Year $400,000
Second Fiscal Year $600,000
Third Fiscal Year $800,000


In this article, we have discussed the in and out of a sample business plan for a deep cleaning business. The business name is Enstar cleaning service business, it will be owned by Justin Kingsley. The business will be operating from Florida in the United State of America.

Leave a Comment