Meineke Franchise – How to Open, Cost & Profit

Meineke Franchise Startup Cost, Profit & Opportunities

Are you looking for an automotive maintenance franchise that presents significant growth opportunities for investors?

Franchising Meineke might be the answer. Founded by Sam Meineke in 1972, it began franchising the same year it was opened for business.

Meineke has seen a huge growth in its fortunes since then and continues to grow to expand. Today, it is seeking to open more franchise units across the United States as well as in international locations. Such locations include Asia, Canada, the Middle East, and Mexico.

Automotive repair and maintenance services provided by this franchise include brake service, oil and lube service, front-end alignment, shock and strut services, and catalytic converters among others. Clients are treated to an exceptional array of quality services.

Little wonder the recognition and trust this has fetched the brand.

Why You Should Think Meineke

There are lots of reasons why you should consider Meineke as your partner. First, all of its services are driven by innovation. It has been able to leverage technology to provide exceptional vehicle maintenance services to a wide range of clients. There are lots of satisfied franchisees to show for.

According to Meineke, its technology places the franchisee in the driver’s seat while its team provides the roadmap. This is seen in its top-of-the-line proprietary services such as its Meineke inspection. This is an iPad based software tool developed to enable franchisees to keep a digital audit of all vehicles that come in.

Not only does it keep an audit, but this tool also keeps a record of services performed, it recommends services as well as provides transparency in carrying out such operations. The KPI dashboard helps franchisees keep tabs on information regarding their operations.

You can set goals, increase profits as well as enhance performance easily. There is also a management portal. Here, the portal helps establish job priorities, thereby streamlining operations which increase efficiency.

Apart from its Meineke inspection app, there is another app that helps with scheduling appointments. The Meineke app not only schedules appointments but also help check service history, get free towing, plus many other useful services.


As a Meineke franchisee, you get all the support you need to succeed. These range from training, ongoing and marketing support. 7 hours of training is provided onsite in addition to 69 hours of training held at its headquarters in Charlotte, NC. Apart from initial training, Meineke provides round the clock support to ensure you stay updated using virtual tools in addition to in-field coaches.

  • Ongoing Support

Ongoing support benefits both new and existing Meineke franchisees. It includes vital areas such as membership of its purchasing cooperative, access to its newsletters, meetings & conventions, a toll-free line, grand opening ceremony, online support, and security & safety procedures.

Other forms of ongoing support include membership of Meineke’s franchisee intranet platform, use of its proprietary software, site selection and field operations.

  • Marketing Support

Meineke understands the vital role marketing support plays to the growth of your franchise outlet(s). Therefore, its support covers multiple marketing strategies such as national media advertising and regional advertising. Social media advertising is also provided plus SEO.

Meineke franchisees benefit from local website development, email marketing, and loyalty programs. This has proven to be highly effective as it has a great impact on the growth of its franchisees.

Financial Requirement

The financial requirements for becoming a Meineke franchisee include an estimated initial investment from $122,758 to $572,540, a net-worth requirement of $250,000 and a liquid cash requirement of $110,000. There are other ongoing fees such as the royalty fee of $20,800+ paid yearly. An ad royalty fee of 8% also applies.

  • Estimated Initial Investment Breakdown

As the total investment needed to own a Meineke franchise, it is necessary to give a breakdown of what it covers.

Costs included in the initial investment include the initial franchise fee from $7,500 to $35,000, living expenses during the training of about $1,875 to $5,000 and real estate rent & security deposit of $5,585 to $12,600.

Other costs include an opening inventory fee of $5,000 to $5,122, equipment, signs small tools & installations starting anywhere from $29,500 to $138,163. Freight costs about $1,500 to $3,500, POS software and computer hardware takes up between $7,000 to $10,000 of the initial investment.

Additional costs include center supplies from $4,318, an insurance fee ranging from $1,000 to $12,000 and initial marketing starting at $20,000. The initial investment also includes legal & accounting expenses from $1,000 to $11,155, prepaid expenses between $10,000 to $250,000 and additional funds for a period of 3 months in the sum of $35,000 to $70,000.

  • Other Fees

Apart from the estimated initial investment, several other fees are incurred as ongoing fees. These include advertising fund contributions, renewal fees, inter-shop late fees, service fees, and transfer fees. Others are initial advertising contribution upon transfer fees, resale assistance fees, and M. key software license key fees.

There are more! They include the M. key software transfer key fee, technology administrative fee, M. key maintenance fee, AutoNet TV fee, and attorney’s fees. Audit fees, reimbursement of repair & maintenance costs, interest on late payments plus other related charges and fascia & sign update fees among several others.


Meineke has made a financing arrangement that makes financing available for prospective franchisees in need of such. This has been made possible through its third-party relationship with financing sources. These sources offer finance covering three main areas that include start-up costs, equipment, and inventory.

To honor honorably discharged veterans for their service to the country, Meineke provides a 50% discount off the royalty fee for the first six months.

Meineke Franchise Term And Renewal

This franchisor has set a term length of 15 years with a possible renewal of 15, 8 or 5 depending on multiple circumstances. However, renewal isn’t a given. An extension is only approved when such a franchisee has met set terms and conditions. Details of this and more are found in its FDD.

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Start The Process

To begin the application process, you’ll need to fill out its online form. Franchise Development Directors from Meineke contact you for detailed discussions. The process is the same for finding further information about the franchise or proceeding with an application.

You get detailed guidance throughout the entire process and shouldn’t encounter any difficulties.

Was this helpful? We have tried to provide as much information as necessary to enable you to take the first step towards ownership of this opportunity. However, we must state that Meineke reserves the right to alter certain requirements at its discretion. You will have to find out such details in the FDD.