Sample Aquaponics Farming Business Plan


Are you an entrepreneur with interest in starting an agro allied business, particularly, an aquaponics farm?

Are you wondering how you can effectively start one, guided by an effective business plan document?

Wonder no more, as this article effectively handles these needs. Special focus is given to providing the much needed guidance to entrepreneurs on how to draft and order their business plans to achieve efficiency in their business operations.

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This Aquaponics farm business plan is written as a sample, for the entrepreneur to use as a template for writing his/her own unique aquaponics business plan. Following this business plan, the most common mistakes made by entrepreneurs are adequately tackled. We begin with the following;

Here is a sample business plan for starting an aquaponics farm.

  • Executive Summary
  • Products and Ser vices
  • Vision Statement
  • Mission Statement
  • Target Market
  • Competitive Advantage
  • Revenue Source
  • Sales Projection
  • Publicity and Advert Strategy
  • Payment Channels

Executive Summary

Henry’s Aquaponics Farms, a mainly agro-based company located in Delaware specializes in the production of aquaponics related products such as aquatic livestock and operating a hydroponics farming system where crops are raised in water containing all the necessary minerals needed by plants through the conversion of the wastes gotten from the aquatic environment.

Some of the aquatic livestock to be raised include Tilapia, prawns, and catfish among several other fish types. For the Hydroponics, crops to be cultivated included onions, melon, sweet potato, peppers, peas, and beans among several other crop types.

We have plans of eventually expanding our operations to cover large-scale food processing which will be done by the use of specialized machineries.

Products and Services

The products and services on offer at Henry’s Aquaponics Farms include the production of both food crops and aquatic animals to supplement the food needs of Delaware. Some of these include; fruit production, vegetable production, spice cultivation, fish consisting of several fish types such as prawns, crayfish, catfish, tilapia, goldfish among several other fish types all raised under our aquaponics system.

Some of the services to be provided by us include the provision of training for interested individuals who want to learn the basics of the aquaponics system plus the provision of consultancy services.

Vision Statement

Our vision at Henry’s Aquaponics Farms is to build a robust brand that will be well respected within the United States, and to build a culture of excellence in all services rendered to our clients and the products we offer at the market place.

With a desire for expansion of our business, we will be rolling out our services to cover more states within the United States.

Mission Statement

Our mission is to be among the best within the aquaponics industry, providing unbeatable services that will attract client loyalty and trust. The products we will be offering to our clients will be among the best in the market, and we will strictly abide by the health regulatory standards set by the health regulatory bodies in all our procedures.

Target Market

Essentially, our target market will consist of all end-consumers which include every person and household. This makes our position so unique as our target market will be very wide.

We will be involved in value addition to our products, as we will be involved in processing some of these products. It does not only end here, as there are agro-allied industries that depend on our products as raw materials for the production of finished goods.

Competitive Advantage

The competitive advantage we will have over our competition is in the area of quality of workforce. Our workforce will consist of the very best within the industry, with years of experience to show.

These will be involved in charting the way for efficient and unbeatable services. They will be provided a conducive working environment, plus motivation by way of an attractive remuneration package.

This is in addition to a world class quality control department that will be put in place to ensure that only the best products reach our clients.

Revenue Source

Our source of revenue at Henry’s Aquaponics Farms is made up of all the services we offer, such as the sale of our products and services such as the provision of trainings, and consultancy services. The products to be sold will include the aquatic livestock and the hydroponics farming products.

Sales Projection

Using the current trend and events in the industry, we have conducted a research which has yielded positive results for our business. This research was carried out using current economic realities, while discounting negative factors such as natural disasters and economic downturn.

Using a three-year period, the chart below summarizes these findings;

  • First Year $230,000
  • Second Year $390,000
  • Third Year $570,000

Publicity and Advert Strategy

The publicity and advert strategies we will be adopting are aimed at providing maximum awareness of the services and products we offer to the widest audience possible.

The channels to be used include the placement of paid adverts in both print and electronic media, the printing and distribution of fliers, and handbills, plus the building of a website for our business for easy access to our services.

Payment Channels

Our payment channels are robust. These include several payment options the client can make use of, such as the use of the POS machine for payments, the acceptance of cash payments, credit cards, electronic bank transfers, cheques among several other options adopted by us.


With the information supplied in this sample Aquaponics business plan, the entrepreneur is given a template to work by, making it easy for the entrepreneur to clearly see where he needs to pay attention to.

It is advised that while following this sample, the entrepreneur should brainstorm on his own business and provide information that are unique to his, while making adjustments where necessary to get the best results.

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