SOCIAL MEDIA MARKETING BUSINESS PLAN GUIDE
Social networking has come to stay, and every day, more people flood different platforms like Facebook and Twitter to share information with the world, could be about business, family, love life, education, etc.
To an extent, the social media can be called addictive because of the way people follow it, I personally cannot stay twenty-four hours without opening one or two applications on my phone.
Because of the crowd on social media, a lot has changed in the world of business. Companies have reduced the number of people they employ to go around marketing their goods and services.
Instead, they have joined the crowd to open accounts of multiple social media platforms, creating “pages” where people can subscribe and see everything about their company, customers can even make enquiries and get instant replies. This has also greatly reduced the number of people visiting offices for information or complaints.
Of all the many businesses you can take up on the Internet, starting a social media company of your own is far better.
You could decide to offer service to the general public, but in social media marketing, you will focus on advertising and getting as many online users as possible to know about your client’s products and services.
Here is a sample business plan for starting a social media consulting firm.
Name of Business: TOPWAVE MARKETING CONSULTING LLC
Table of Content
- Executive summary
- Products and services
- Vision statement
- Mission statement
- Business structure
- Market analysis
- Publicity
- Cost of starting
- Sources of capital
- Conclusion
Executive Summary
TOPWAVE MARKETING CONSULTING LLC is a world class social media marketing company that will be based in California. We have acquired a comfortable facility in San Diego which will serve as our home office.
Our company will offer quality social media marketing services to clients who can be either corporate bodies or individuals. The goal of TOPWAVE MARKETING CONSULTING LLC is to become the leading social media marketing company, with clients not only based in the USA, but all over the world.
The social media marketing industry is a very large industry which thrives in almost all countries in the world, especially United States of America, Canada, United Kingdom, Germany, India and Nigeria. We will spread our clientele base in the order of the countries above before expanding to other nations.
At TOPWAVE MARKETING CONSULTING LLC, the satisfaction of our customers is our priority and all our operations will be guided by the ethics of our profession. Those who patronize us will do so at a moderate fee as they get quality marketing services which will exponentially grow their various businesses and therefore increase their profits.
TOPWAVE MARKETING CONSULTING LLC is founded by Miles Muller and Rumi Adams who are graduates of ICT and business administration respectively, they have also been friends since high school. They have a combination of 10 years’ experience in web based business management.
Products and Services
TOPWAVE MARKETING CONSULTING LLC will offer the following products and services to clients.
- Blogging
- Professional services
- Social media marketing consulting services
- Banding and advertising services
- Social media management services
- Profile boosting (for individual clients).
- Other social media marketing related services needed by our clients
Vision Statement
To be a social media marketing company whose services will be highly sought after, not only in the USA but in countries all over the world.
Mission Statement
To make available to business, individuals, nonprofit organizations with the best social media marketing services they need for the proper promotion of their brand so as to reach as many people as possible.
Business Structure
TOPWAVE MARKETING CONSULTING LLC will have a well organization workforce with qualified personnel to occupy these positions;
- Chief executive officer
- Creative directors
- Administration manager
- Marketing and sales executive
- Web designer/graphic artist
- Company accountant
- Content creator
- Customer service personnel
Market Analysis
We have studied the industry and we know how best to connect to those who need our services, TOPWAVE MARKETING CONSULTING LLC will visit nonprofit organizations, individual business owners and corporate bodies who are having drop in sales and use our social media marketing services to bring their operations back to life.
Publicity
We are a social media company, and our marketing strategies we offer to others will be chiefly used by us to promote TOPWAVE MARKETING CONSULTING LLC. Our online traffic generators and content creators will make us a shining example of what it means for company to be publicized.
Cost of Starting
Getting TOPWAVE MARKETING CONSULTING LLC off the ground would require the sum of $300,000. This covers the total amount of starting plus the payment of workers for the first three months.
Source of Capital
The founders; Miles Muller and Rumi Adams will share the responsibility of financing the startup of TOPWAVE MARKETING CONSULTING
Conclusion
The company will be run by the founders and their close family members. We aim at improving the society by creating more jobs for young people all over the USA as our company expands.
