CALIFORNIA TORTILLA Franchise Startup Cost, Profit & Opportunities
On August 1995, California Tortilla was opened in Bethesda, Maryland, U.S, by Pam Felix and Alan Cohen who happens to be business partners. California Tortilla also identified as “CalTort” is recognized as a chain of franchised fast casual Mexican-style restaurant.
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The industry claims a total number of 51 restaurants locations in about seven states as at August 2016 and has since 2003 began franchising. The industry also owns a total number of 60 units.
The experiences from various customers who have patronized California Tortilla reveals the possibility of a restaurant to merge ingredients used in food preparation and quality customer service into an “I can’t wait to come back experience”. The food served at California Tortilla is quickly served and affordable.
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Time and experiences has also proven that California Tortilla is a unique fast casual restaurant that majorly center on “California Style-Mexican food”. The focus is primarily on quality. In a bit to get that done, best ingredients from nearby(local) farms are purchased and hence tabled to purveyors.
In a restaurant were frozen ingredients are given utmost considerations, California Tortilla frowns greatly at that approach, only premium proteins and their salsa, sauces are ever made fresh and never frozen.
The menu at California Restaurant is chef-inspired and every Customers’ needs are being catered for and an attitude displayed by staffers shows that Customers are always welcomed when next they come.
Staffs at California Tortilla restaurant are often urged to give warm welcome which is unique and fun, something rare in most of businesses today.
The business model of California Tortilla indicates that if focus is picked on high quality product delivery and a lovely customer experience, then a guarantee on success is inevitable. The financial success gained over the years of their operation is the proof for this assertion.
The business model is often being improved as each passing days are being spent on how the customers experience can be enhanced. This is done so that customers can be fully surprised beyond expectations.
FAST FACTS ABOUT CALIFORNIA TORTILLA FRANCHISE
Chef-Inspired Great Meals: Small batches of food are prepared daily, outsourcing the use of the best ingredient. More than five awards had been won since operation. For example, California Tortilla won “Best Mexican and Best Taco”. The secret is their investment in innovation and a broad menu selection list.
Concept: California Tortilla has 45 open units across 7 states with 3 international locations in Qatar.
Unit Economics: $963,788 AUV, disclosed in FDD (Franchise disclosure document).
California Tortilla open offers for franchisee who would share their industry vision by giving best-class experience in products and services. California Tortilla welcomes only Franchisee who are yearning and terribly hungry for success, able to expand into multiple locations and will always give customers new approached techniques which customers have never heard anywhere else.
The basic requirement for any franchisee are:
- Well-founded or rooted knowledge of fast-casual restaurant experience
- Passionate about owing a multi-unit and ability to build a team.
- Natural Born leader
- Versed Oriented Business Acumen
- Ability to Prescribe a functioning plan
HOW MUCH DOES A CALIFORNIA TORTILLA FRANCHISE COST?
A Franchisee is required to have a liquid capital of about $100,000 – $250,000 and a net worth requirement of $1,000,000. The total investment required is around $412,700–$708,800.
CALIFORNIA TORTILLA FRANCHISE FEE
The initial franchise fee for California Tortilla franchise is $30,000.
CALIFORNIA TORTILLA FRANCHISE ONGOING FEE
There is an Ongoing Royalty fee of 5% and an Ad Royalty Fee of 2%.
CALIFORNIA TORTILLA FRANCHISE TRAINING AND SUPPORT PROGRAM
California Tortilla Franchise training program is in two categories.
- Training On-site: The duration for this form of training is just A week.
- Headquarters: This form of training will last for 4 weeks.
California Tortilla training also features an ongoing support via, Newsletter, Meetings, Field Operations Internet and Grand opening.
Included in the Training Program is a Marketing support which houses, Advertising, Ad slicks, Regional media.
TERMS AND AGREEMENT OF CALIFORNIA TORTILLA FRANCHISE
The term and agreement of California Tortilla is usually ten years in which a Franchisee can opt in for another ten years.
HOW TO OPEN A CALIFORNIA TORTILLA FRANCHISE
You don’t have to involve in any rigorous step before starting up a California Tortilla Franchise business. In fact, California Tortilla Franchise is willing to expand both nationally and internationally. Hence, if you did meet up with their requirements, you have got no hassle becoming part of them.
Here are the simple steps to start up:
- Visit their website www.califoniatortilla.com/franchising-portal/request-for-consideration/
- Thereafter you will find an option top right where you will find “Ready To Apply”.
- Click on it and you will be redirected to the franchising portal where you will be requested to fill out a form and submit after filling.
A notification on your application status is what you will wait for after submission. California Tortilla Franchise can also be contacted through 303.907.3080.