Bottled Water Production Business Plan Template


Starting a commercial bottling business is a good way to make money as an entrepreneur.

Commercial bottling business is one business that most entrepreneurs overlook because the business is not that popular like poultry, tailoring, or home decoration business.

Most entrepreneurs want to venture into businesses that are already making news not knowing that it is the silent business ideas that make the most money in the marketplace.

If you are an entrepreneur with cash to start a business but have not decided on business yet, I would advise you to go through this content before deciding.

You can start or franchise a commercial bottling business with ease as far as you know the A-Z of the business. The task is simple as it just involves repeating the same thing every day. It is not capital intensive too.

For a bottled water production company, a business plan is a very important document that is needed to direct the business through its daily, monthly, and yearly goals and objectives.

Here is a sample business plan for starting a bottled water company business.

  • Bottles
  • Labels
  • Bottle caps
  • Wash system
  • Bottling equipment

So, how do you go about starting a commercial bottling business? Here are the steps required to start a commercial bottling business.

  1. Draw a Business Plan

This is the first thing you will need to do to make your business run smoothly. You will need to state the company’s mission and vision as well as goals and objectives. To get started, you will need bottles and normally bottles to come in different sizes and shapes.

You will need to decide in your business plan the size and shape of the bottle you will want to operate within your business. How much will be needed to start, operational capital, target market, etc.

If you don’t have any idea how to prepare a well-detailed business plan, you can use the service of a business consultant as they are experienced in creating a business plan for any business.

Aside from your business plan acts as a guide, it can also be used to request a loan from banks in case you might need a loan in the future. So, you will need to invest in a good business plan so you don’t get denied.

Take your time to research the business to make sure that your bottling business plan is comprehensive and lacking nothing.

  1. Register the Business

You should know the importance of registering a business name so I won’t be deliberating on it too much.

Running a commercial bottling business means you will be working with different brands ranging from beverage companies, pharmaceuticals, to alcoholic companies. It will be very necessary to get a business name and get it registered so these companies will know you can be trusted and ready for business.

You will have to pick a business name that has not been used before and visit the authorized office in your city and get it registered. It is not expensive so you should do it. You should even do it before drawing your business plan.

  1. Location

Your location is very important for business success. The location should be convenient for your suppliers and distributors. It should be a very wide place as wherever you choose must meet the Food and Drugs Administration laws of your country.

It is always required that you must have a separate bottling room for washing and sanitizing the bottles with self-closing doors and tight construction. You should be familiar with the authorized agency laws before choosing a location and structure for your bottling company.

The reason is, the bottles will be used to package contents that will likely go into our stomachs. So, if the bottles are not hygiene enough, it can cause health damages to consumers and that is what they are protecting.

  1. Get the Bottling Equipment

You can’t do the washing and sanitize with your hands, it must be done with a commercial washer. If you know you won’t be able to afford one, you can go seek a loan from any financial institution.

Though so local bottling companies do use warm water to wash and sterilize their bottles. But, the downside is it is very slow because you will need to soak the bottles for at least 30 minutes in warm water before bringing them out to rinse and dry. Imagine having thousands of bottles to wash and sterilize.

  1. Promotion and Marketing

Once you have identified your target customers, study their expectations, and create a marketing strategy on how you can meet their needs. The best medium to use in marketing your business is television, magazines, or newspaper.


These are the materials your potential customers subscribe to. They may not see your advert on social media as they may not be the ones handling their account. But, when you promote your business in business magazines or papers, it is likely to convert effectively.

How to Start a Bottled Water Production Business

As there is a growing need for diversity within the economy, there are a lot of untapped business opportunities that an entrepreneur could always tap from and bottled water production is one of those businesses in China and Winnipeg.

Water is essential to life and it is just one of the commodities human beings cannot do without. This gives it a very high potential for success as there is a ready-made market for the business, any time any day. The growing world population as well has made the bottled water production business a highly lucrative one.

And it is very much interesting to note that there is a plan by the Federal Government to put a final ban on the production plants and lines of sachet water. This will increase the demand for bottled water. Although this may not necessarily lead to an increase in the price of bottled water, supply will go up which will lead to healthy competition and so the price of bulk order bottled water will surely come down. Investing in normal and flavored bottled water production in Nigeria and other parts of Africa is one of the best decisions for an entrepreneur.


1. Water is always in demand: Water is quite indispensable and very essential to life. So there will always be a demand for it and judging by the present attitude of the government to the supply of potable water to the masses, the only available alternative is to get from other private suppliers, so there will always be a full demand for bottled water.

2. Government Plans to Protect the Environment: There is a plan by the government to reduce the effect of non-degrading items such as nylons on the environment. And as we all know that sachet water is packaged in nylons, so with the ban of these non-environmental friendly nylons, bottled water demand will spring up.

3. High-profit margin: Water, which is the major raw material for complete production is readily available through a lot of sources. Just a sunken bore-hole is enough and there will be an immense supply of water, which after the bottled water process will be sold at a very high turn-over rate.


1. FEASIBILITY STUDY: Before an entrepreneur can successfully start a bottled water production company off the ground, he needs to get the requirements for the business, which can be done through adequate research.
Though it is well advised to consult an expert to assist in starting a bottling water company in Nigeria. The result of your research will determine the type of bottled water to produce, the type of markets you will targets as well as the pricing of your products.

2. BOTTLE SUPPLIERS: This is very much vital in the production of bottled water. An entrepreneur will need a very good and reliable supplier of these bottles as production has to be continual and a single hitch might have a very large effect on revenue.

3. SOURCE OF WATER: A very good water source is also essential to the success of the business. Depending on the location, one can get the source from springs or sink boreholes or even get supplies from the state water corporation.

4. FACTORY EQUIPMENT: These are also very essential in production as water must be treated and processed before bottling. Water bottling plant for treatment, filtering, filling machines, conveyors, sterilizers, bottle loaders, dispensing machines as well as sealers will be required and these can be acquired in different grades depending on the financial capacity of the entrepreneur.

5. STORAGE TANKS: These are also essential in production. Water from the source, be it a borehole or any other source will need to be stored in the tank firstly, before transference to the water treatment plants for processing.

6. GOVERNMENT APPROVAL: It is also important to note that Government approval through the appropriate agencies is also essential to acquire before you can even start the production of bottled water.

7. LOCATION: This is as well essential to production. Your location has to be close to the water supply as well as your market. The environment of your location should be well hygienic enough not to contaminate your source of water.

And the terrain as well should be well considered, it has to be smooth to allow for easy passage of vehicles around the water factory and transportation of products to the market.


1. Starting up a business to produce bottled water is capital intensive and will also need a flow of investment funds starting from the launch to when the business breaks even. So it will be advisable to have enough funds to cater to the requirements of the business before even thinking of starting up.

2. Cost of maintenance of bottled water equipment is quite high

3. The inadequate power supply is also a big limitation to the success of your bottled water business in South Africa, Kenya, India, and other parts of the world. Although alternative power sources could be utilized this will lead to additional costs.

4. It is also quite stressful to get approvals from the government as there are some conditions you will have to meet before you are granted the license to operate.

5. There is also a seasonal effect on the bottled water market as there is less demand for water during wet/rainy seasons because people consume less water during these periods.


How Much Does It Cost to Start a Water Bottling Company? The minimum overall cost of starting bottled water production companies in Lagos and Port Harcourt including the acquisition of bottle water filling and sealing machines is to the tune of USD 25,000 (N5Million).


To get funding or acquire loans, a well-laid out business plan is necessary. If you want to start a bottled water plant business, but have no idea how to write a comprehensive and engaging business plan, then this article is just for you, as it provides an effective sample to work with.

With the example provided, it is strongly believed that by diligently following the steps, you will be on your way to writing a very good bottled mineral water company business plan.

– Executive Summary
– Products and Services
– Our Vision
– Our Mission
– Target Market
– Market Analysis/Trends
– Our Competitive Advantage
– Our Sales and Marketing Strategy
– Publicity and Advertising
– Payment Options
– Startup Funding

Executive Summary

Due to the dwindling consumer confidence in municipal water supply channels, there has been a growing interest and patronage for bottled water products. This is good news for bottled water plant businesses as they have witnessed brisk businesses with an increase in demand. Hygiene H2O is a bottled water company operating in Washington DC, providing the best quality water to consumers at competitive prices.

Products and Services

The products and services to be provided by Hygiene H2O include the hire and sale of water coolers for consumers who will either want to hire our water coolers or buy these coolers altogether.
We will be producing the best quality water under the most hygienic conditions with close supervision of an effective quality control department manned by the very best and highly skilled workforce, who will be monitoring every aspect of production.

Our Vision

Our vision at Hygiene H2O is to produce the most health-friendly products to the utmost satisfaction of our clients.

Apart from excellent and health-friendly products being produced, we intend to have one of the best customer care services which will ensure that our customers are treated to the best experience. Also, we plan on expanding production outlets in other states outside of Washington DC to reach a wider consumer base.

Our Mission

Hygiene H2O will strive to continually update our products to meet up the best industry standards. This is through improving product look and bottling style while maintaining our tradition of hygiene.

Also, we plan within the second year of our operations to start a distilled water department that will be producing distilled water for laboratory use and also for hospital use.

Target Market

The target market is all-encompassing, this is because every living human will continually need potable drinking water at various times of the day. However, our main target will be the most mobile segment of the population who are constantly on the move either at the office or at the games or just relaxing at the park.

These mobile segments of the population include participants within the corporate world, sportsmen/women, the military, shoppers, pedestrians, etc.

It is believed that due to the nature of their work or schedule, they would always require refreshment through the intake of water.

Market Analysis/Trends

Market analysis has shown that there has been an increase in competition among bottled water businesses in the area of bottling and marketing. Some bottled water businesses even have customized services for clients celebrating specific occasions, with the name and occasion of the client written on the water bottles.

Some have gone beyond to ensure that their products and services meet environment-friendly guidelines, hence, winning the patronage of environment-conscious consumers.

Our Competitive Advantage

Due to the high competition within the bottled water industry, we have come up with innovations that will ensure that we stay afloat and thrive among our competition. We will ensure we achieve this through the proper remuneration of our work staff that will be carefully chosen and will be representing the very best in the bottled water industry.

Also, we will be introducing flavored bottled water of assorted types to cater to those clients who might want their water to be flavored.

Our Sales and Marketing Strategy

Apart from having a mobile distribution unit of all the variants of our bottled water products, we will also enter into agreements with shopping malls, bars, department stores, eateries, restaurants, breweries, etc. for the sale and distribution of our products to achieve the widest reach.

Publicity and Advertising

The publicity and advertisement of our products will be carried out through different channels which will include the internet (use of social media and the creation of a company website), adverts through local radio and TV stations, fliers, word of mouth advertisement, the use of yellow pages to advertise our products and also mounting of billboards in areas known for high foot traffic.

Payment Options

Our customers will not have to worry about how to pay as we will be eliminating this problem through the provision of a variety of payment channels to ensure that they do not have to worry about how they will be billed. The channels we will be providing include POS, cash payments, receipt of cheques, mobile money transfer, etc.

Startup Funding

Funding for this business will come through the following sources; savings made which cover half of the required money for this startup. Another source of funding will be through debt financing and will be accessed through a bank of high standing. This will cover the other half of the funds needed for starting this business.

This is a business plan sample, providing the basic requirements a good bottled water and mineral business plan template should contain.

Following the format laid down, you are sure to produce a sound bottled water production business plan that will reflect your business perfectly and win you that loan you most desire.


Because of the importance of the business plan in starting any business, this article concentrates on providing a guide (sample) to any serious entrepreneur with little or no experience in writing a bottled mineral water business plan for free.

To ensure that the user gets the most benefit from this sample, the steps are written carefully under specific guidelines to enable the user to easily replicate these steps, yet brainstorming to come out with his/her unique business information.

It is believed that with the proper use of this, a good bottled water business plan will be written. We begin with the following guidelines;

– Executive Summary
– Products and Services
– Our Vision
– Our Mission
– Our Competitive Advantage
– Payment Options
– Sources of Revenue/Projection
– Publicity and Advertisement Strategies
– Distribution Strategy
– Target Market

Executive Summary

With water being a basic human necessity for existence, there has been a huge investment in the provision of this basic necessity in different variants and packages. Spring Mineral Water Inc. is not left out of the investments in the water industry.

Located in North Carolina, this company will be providing carbonated mineral water among other variants of water products which include spring water and flavored water. The production of our mineral water and other water products will be carried out under the strict supervision of a dedicated quality control unit to ensure that only the best products reach customers.

Products and Services

Spring Mineral Water Inc. has several water products that include mineral water, carbonated water, sparkling water, distilled water, and flavored water. Also, apart from the above-mentioned products, Spring Mineral Water Inc. will provide water for dispensers and provide extra services which include delivering such products to their destinations which might be either public or private as the case may be.

This will be done at no extra cost to the customers. Outdoor services will be provided in sports arenas and other public places such as beaches among others.

Our Vision

Our Vision at Spring Mineral Water Inc is to build an outstanding brand synonymous with excellent products and services. Driven by a passion for hygiene, our bottled mineral products and other products we offer will be compliant and meet all the regulatory standards set by the federal health regulatory body.

Our Mission

We have a mission of being among the top 5 mineral water brands within the state of North Carolina within the first 5 years of commencing business. This will be driven by a well-motivated workforce that will share our values and a highly experienced quality control and marketing units that will work together to ensure that our objectives and goals are attained within a short time.

Our Competitive Advantage

An advantage we have over our competitors is the strategy of ensuring that our workforce is fully motivated. Because we know that a motivated workforce translates to a thriving business, we will ensure that the remuneration of our workforce is attractive and paid timely.

Other advantages we have include hiring the services of highly professional market strategists that will guide and coordinate our marketing unit. There will be a quality control unit that will ensure that any attendant flaws are eliminated before products leave the production line.

Payment Options

We have designed several payment options that will ensure that our highly esteemed clients are not limited by payment options for services provided. Hence we will be accepting several payment options such as POS, cash acceptance, payment through mobile banking, receipt of cheques among other options as the need may arise.

With this innovation, our customers are not worried about how to pay for services, as they are fully covered.

Sources of Revenue/Projection

The sources of our revenue will come solely from the sales of our products and services. Products such as mineral water, carbonated water, sparkling water, among the others will be sold and the proceeds realized will form the bulk of our revenue.

Our profits projection for the first 3 years of starting business shows healthy growth. However, factors such as natural disasters, economic recession, etc are discounted in arriving at this projection;

– First Year $110,000
– Second Year $255,000
– Third Year $575,000

Publicity and Advertisement Strategies

We will be making use of a wide variety of advertisement strategies which will include advertising on the local radio and TV stations. We will have mobile cold rooms which will supply these mineral water products to outdoor activities such as in sports arenas, areas with heavy foot traffic, and also in beaches and relaxation spots. In addition to these, we will have a website address where clients can visit and place orders for supply.

Distribution Strategy

The distribution strategies to be used include entering into distribution partnerships with chain stores, department stores, and other water retail outlets to further distribute our bottled water to a wider customer base.

Target Market

Because of how water is basic to the support of life, our target market covers every segment of society, as no one can survive without water. Hence, our target markets will include chief executives, celebrities, students, households, and every other segment of society not mentioned here.

This is a bottled mineral water business plan sample providing a template for the interested entrepreneur to work with. All that is needed is to simply supply the entrepreneur’s unique business realities through a process of brainstorming on what is true for his/her business.

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